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How to Train Your Dragon

Osupa 2 February 2010 In Theatres, Movies/DVD No Comment

Young Viking Hiccup Horrendous Haddock the Third (voice of Jay Baruchel) is sent to the Isle of Berk in the North Sea, where he is to subdue a dragon as a rite of passage.

IN THEATERS MARCH 26TH 2010

HOW TO TRAIN YOUR DRAGON MOVIE TRAILER

HowToTrainYourDragonmovie1

It’s so worth celebrating the long-awaited return of Lilo & Stitch co-directors Dean DeBlois & Chris Sanders to the animated world (though DeBlois did make Heima, a stellar documentary on the band Sigur Ros). DreamWorks Animation has been on a roll since Kung Fu Panda, and the fan reaction to Dragon’s teaser art (located above) was strong, so I think we can expect a full-on marketing blitz, awkward promotional tie-ins included. For example: “Train your thirst at 7-11.”

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